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Privacy Policy

Learn how we protect your data and ensure transparency in our practices.

PRIVACY POLICY

1. About Us

EKA Models is a boutique modeling agency based in Moscow and St. Petersburg, Russia, working with models across all cities of Russia and CIS countries. We specialize in representing unique faces for luxury brands with strict selection criteria, providing exclusive format collaboration and targeted career development for our models.

For the purposes of this Privacy Policy, EKA Models acts as the data controller in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and relevant local legislation.

Contact Information:

2. Information We Collect

We may collect and process the following categories of personal data:

2.1 Data Collected Directly from You

  • Personal identifiers: Full name (first name, last name)
  • Contact information: Email address, phone number
  • Professional information: Physical measurements (height, bust, waist, hips), age, date of birth
  • Location data: Place of residence, city, country
  • Visual content: Photographs (headshots, profile shots, full-length photos), portfolio images, snapshots
  • Social media information: Instagram profile links and usernames
  • Portfolio materials: Links to modeling books and professional materials

2.2 Data Collected Automatically

  • Technical data: IP addresses, browser type and settings, operating system information
  • Website usage data: Pages visited, time spent on site, navigation patterns
  • Cookies and tracking technologies: Data collected through analytics services (Yandex Metrica, Google Analytics)

3. How We Use Your Information

We process your personal data for the following purposes:

3.1 Primary Business Purposes

  • Model recruitment and evaluation: Assessing applications from potential models
  • Talent representation: Managing our models' careers and promoting them to clients
  • Client services: Matching models with appropriate clients and projects
  • Event participation: Organizing model participation in fashion shows, photoshoots, and events
  • Professional development: Career guidance and development services

3.2 Communication Purposes

  • Responding to inquiries: Addressing questions and requests from website visitors
  • Marketing communications: Sending updates about new opportunities, services, and industry news (with consent)
  • Professional correspondence: Communicating with models and clients regarding projects

3.3 Website Operations

  • Website functionality: Ensuring proper display and operation of our website
  • Analytics and improvement: Understanding user behavior to improve our services and website experience
  • Security: Protecting against fraud and unauthorized access

4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Consent: When you voluntarily provide information through our forms or communications
  • Contract performance: To fulfill our obligations as a modeling agency
  • Legitimate interests: To operate our business, improve our services, and maintain security
  • Legal compliance: To comply with applicable laws and regulations

5. Data Sharing and Disclosure

5.1 Third Party Sharing

We may share your personal data with:

  • Clients and brands: For casting and booking purposes (with your consent)
  • Other modeling agencies: In cases of co-representation or referrals
  • Professional photographers and production teams: For project coordination
  • Service providers: Technical support, website hosting, and analytics services
  • Legal authorities: When required by law or to protect our legal rights

5.2 International Transfers

When we transfer personal data internationally, we ensure appropriate safeguards are in place, including:

  • Adequacy decisions by relevant data protection authorities
  • Standard contractual clauses
  • Your explicit consent for the transfer

6. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, including:

  • Active models: Throughout the duration of our professional relationship
  • Prospective models: Up to 3 years from initial contact
  • Website visitors: Analytics data for up to 2 years
  • Legal compliance: As required by applicable laws and regulations

Data will be securely deleted or anonymized when no longer needed, unless retention is required for legal purposes.

7. Your Rights

Under applicable data protection laws, you have the following rights:

7.1 Access and Portability

  • Right to access: Request information about how we process your personal data
  • Right to data portability: Receive your data in a structured, machine-readable format

7.2 Correction and Deletion

  • Right to rectification: Correct inaccurate or incomplete personal data
  • Right to erasure: Request deletion of your personal data under certain circumstances

7.3 Processing Limitations

  • Right to restrict processing: Limit how we process your data in specific situations
  • Right to object: Object to processing based on legitimate interests or for marketing purposes

7.4 Consent Management

  • Right to withdraw consent: Withdraw your consent at any time where processing is based on consent
  • Opt-out rights: Unsubscribe from marketing communications

To exercise these rights, please contact us using the information provided in Section 1.

8. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Essential cookies: Enable basic website functionality
  • Analytics cookies: Collect information about website usage through Yandex Metrica and Google Analytics
  • Performance cookies: Improve website speed and performance

You can manage cookie preferences through your browser settings. Please note that disabling certain cookies may affect website functionality.

9. Security Measures

We implement appropriate technical and organizational security measures to protect your personal data, including:

  • Data encryption: Secure transmission and storage of sensitive information
  • Access controls: Limiting access to personal data to authorized personnel only
  • Regular security assessments: Monitoring and updating our security practices
  • Staff training: Ensuring our team understands data protection requirements

10. Children's Privacy

Our services are not directed at individuals under 16 years of age. If a model is under 18, we require parental or guardian consent before processing their personal data. We take special care to protect the privacy and safety of minor models in accordance with applicable laws.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of material changes by:

  • Website notification: Posting the updated policy on our website
  • Direct communication: Emailing registered users about significant changes
  • Effective date: All changes will include a new effective date

12. Contact Us

If you have questions about this Privacy Policy or how we handle your personal data, please contact us:

Email: info@ekamodels.com

Phone: +7 953 663 03 33

Website: https://ekamodels.ru

For data protection inquiries, please include "Privacy Policy" in the subject line of your email.

13. Supervisory Authority

If you believe we have not addressed your concerns adequately, you have the right to lodge a complaint with the relevant data protection supervisory authority in your jurisdiction.